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IAM Strategy 300, Again
News Applified Marketing Group News Applified Marketing Group

IAM Strategy 300, Again

Congratulations to Ben on this remarkable achievement! His dedication and vision inspire our team and clients alike, and we are excited to see the continued impact of his work in the world of IP strategy.

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Why Trade Secrets May Be The Most Important Form Of IP For AI Innovation

Why Trade Secrets May Be The Most Important Form Of IP For AI Innovation

AI innovations are often best protected as trade secrets, since their most valuable components—like proprietary algorithms and data—are hidden from users and competitors, offering long-lasting protection without public disclosure. While patents still play a role, the confidential nature and rapid evolution of AI make trade secret protection a more strategic choice for many technology companies.

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Inventor Thank You Packages
News Ben Esplin News Ben Esplin

Inventor Thank You Packages

For patent attorneys, inventors make the world go around.  Without their creativity, insight, skill, and ingenuity we would have to find a different way to feed ourselves.  Our firm, very recently, began sending out Thank You Packages to inventors of patents we have obtained for clients.

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What do you mean, what do you mean?  Artificial intelligence word soup
Artificial Intelligence Ben Esplin Artificial Intelligence Ben Esplin

What do you mean, what do you mean? Artificial intelligence word soup

The rapid rise of generative AI has led to confusion around key terms like "AI," "machine learning," "agents," and "wrappers," which are often used incorrectly. This lack of precise language creates challenges in explaining AI projects to investors, clients, and even within the tech community. In this post, we discuss the importance of establishing clear, standardized terminology to improve communication and foster better understanding of AI innovations.

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